Regulars are the whole margin.
Hospitality is a volume business built on a small group of people who come back constantly. The difference between a good month and a bad one is usually not new customers — it is the regulars who quietly stopped.
What is actually happening
The lunch regular who stops
Someone in four times a week for a year disappears, and nothing in the till tells you.
Paper stamp cards are a tax on service
Finding the card, finding the stamp, and holding up the queue at the busiest moment of the day.
No idea who your best customers are
You know the faces at the counter. You cannot rank them by what they actually spend.
What MSTRMND does about it
A stamp card in their wallet
Branded to you, in Apple Wallet or Google Wallet. One QR scan at the till, no app, no queue held up.
Every visit counted automatically
The scan is the record. Visit frequency and spend build without anyone writing anything down.
Bring back the ones who stopped
MSTRMND flags customers who have gone quiet and can send them an offer over push, SMS or WhatsApp.
Reach them when they are close
Geo-push nudges a customer within a hundred metres — useful at eleven in the morning. iOS.
Questions
Will this slow down service?
It adds one QR scan. Staff learn it in a shift and customers already know the gesture.
Does it work with my till?
MSTRMND runs alongside your till rather than inside it, so there is no integration work to do before you start.
Live in 24 hours.
Setup takes about twenty minutes and starts with a 14-day free trial.
Book a 15-minute walkthrough See the full system